Christa Proctor, the President and CEO of Christa Proctor & Associates, has dedicated her life to helping individuals pursue their passions and achieve their goals. Growing up in a household that prioritized relationships, honesty, and integrity, Christa now utilizes her expertise in the virtual events industry to assist entrepreneurs, consultants, experts, and influencers in generating six figures through online virtual events. Her company’s innovative Accelerate Your Voice method has garnered significant acclaim for its ability to not only boost revenue but also enable entrepreneurs to serve their audience at the highest level and foster collaborative opportunities.
The foundation of Christa’s success lies in providing a simple blueprint for navigating the evolving virtual economy. Her solutions cater to experts at all stages, whether they possess a substantial digital footprint but struggle with consistent monetization or have only operated in the realm of in-person events and are now seeking guidance in transitioning to a one-to-many sales approach. Through her work, Christa considers it a privilege to guide these individuals, helping them unlock their full potential.
When asked about her favorite quote of wisdom, Christa draws inspiration from Habakkuk 1:5: “For I am doing a work in your days that you would never believe, even if someone told you.” She acknowledges the inevitable chaos that accompanies any creation or advancement. Breakout performers are those who persist in the face of adversity, both visible and unseen. Overcoming resistance becomes the catalyst for opening doors of opportunity not only for themselves but for countless others who follow in their footsteps. For Christa, true success stems from relying on the creativity and fortitude of the Creator, channeled through her faith in Jesus Christ.
Reflecting on her own journey, Christa contemplates the advice she would give to her younger self. She emphasizes the importance of not becoming overly attached to specific roles or job titles. Recognizing that a role is merely a vehicle or platform, Christa encourages embracing new opportunities earlier in life. Shifting her focus from a career-oriented mindset to one centered around her calling has allowed her to adapt to different roles according to the needs of the world and the people she serves. Additionally, Christa highlights the significance of understanding the value of rest and avoiding unnecessary haste.
THE POWER OF INFLUENCE
To Christa, being a person of influence begins with self-leadership. She believes that one must be accountable to their own desires and internal gifts to effectively influence others. Integrity and authenticity play vital roles in establishing and maintaining influence, ensuring consistency and transparency in all interactions. Christa has witnessed that some of the most influential individuals she knows prioritize serving and elevating others over seeking fame or recognition.
Looking ahead, Christa is enthusiastic about her ongoing projects, particularly her consultation work with leaders, entrepreneurs, influencers, and coaches. She is passionate about empowering individuals who have a message and are eager to share it with the world.
Christa shares how, even without a large existing audience, her Elite Speaker certification and the Accelerate Your Voice System have facilitated remarkable success. Witnessing the positive transformation and impact on both clients and their audiences fills Christa with excitement and joy, as she sees emerging voices rising to their full potential. Her passion for helping others, combined with her expertise and faith-driven approach, sets her apart in the industry.
This article feature is from our annual special edition issue, the L.A. STYLE Magazine Most Influential of 2023.