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Christen Dominique: The Makeup Maven and Entrepreneur Extraordinaire

Christen Dominique, a renowned beauty vlogger and makeup artist, is the recipient of the L.A. STYLE Most Influential Beauty Influencer of the Year Award. She received this award on June 22nd at The GRAMMY Museum where we held our very own L.A. STYLE Award Ceremony. Christen Dominique’s dedication to empowering individuals through her makeup tutorials and her ability to inspire millions with her creative beauty looks have solidified her as a true industry icon.

Christen Dominique, an industry pioneer and true change-maker, has become one of the most renowned creator entrepreneurs worldwide. Her journey into the world of artistry began innocently enough, with her stealing her mom’s makeup as a little girl and showcasing her budding talent to her high school friends. Although makeup artistry started as a side hustle alongside her full-time insurance job and dedication to her family, Christen’s passion and skills quickly gained recognition. In 2009, she posted her first YouTube video, and since then, she has amassed a loyal following of over 8 million supporters across social media platforms.

From stunning prom looks to iconic viral tutorials as YouTube’s makeup master, Christen’s ascent didn’t stop there. In 2018, she launched her own highly successful makeup brand, Dominique Cosmetics, which has earned accolades from beauty editors and publications worldwide. Featured in prestigious outlets like Forbes, Allure, InStyle, Elle, Stylecaster, and The Zoe Report, Dominique Cosmetics continues to impress as a beloved and trend-setting beauty brand.

Christen’s talent as a collaborator is highly sought after, leading her to partner with some of the world’s most prominent brands. However, behind her success lies a profound passion for the beauty and makeup industry. Reflecting on her journey, Christen shares, “My passion for beauty and makeup stems from my childhood and adolescent years. Picking up a concealer and seeing the way it transformed the way I felt and looked sparked my obsession. I was addicted! I was quite introverted then, so when I started to do other people’s makeup, it gave me a way to connect with others. So, it’s what makeup brought to me and did for me that had me so connected to it.”

When asked about her guiding philosophy, Christen shares a powerful quote: “Do a little of what you love every day, and your biggest dreams will become your reality.” This mantra speaks to her dedication and the daily pursuit of her passion.

As an entrepreneur, Christen has learned valuable lessons over the years. She emphasizes, “Nothing is going to be perfect and exact. As long as it follows your core beliefs, you’ll be fine. Take chances—it could change your life.” Her willingness to embrace imperfections and take calculated risks has been instrumental in her journey.

If given the opportunity to offer advice to her younger self, Christen would say, “Hang in there, these moments are what shape your future, drive you, and give you success.” This wisdom reflects her resilience and serves as a reminder that challenges are stepping stones to growth.

Being a person of influence is a great responsibility and privilege for Christen. She understands the impact her platforms have on her followers and strives to make a positive difference. “Influencing someone to feel, look, or do anything is such a great responsibility and privilege; I am honored to be a part of anyone’s journey—whether it be makeup or even life decisions. It’s so personal and can be emotional. I always try to uplift with words by ending all my YouTube videos with motivational and self-empowering messages because makeup is more than just surface level. I hope to influence self-love and confidence in others,” she affirms.

Exciting developments are on the horizon for Christen and her brand, Dominique Cosmetics. She teases, “I do have some exciting creations coming up soon! When I create anything, I want it to simplify and make any makeup routine easier. So, with that in mind, my brand, Dominique Cosmetics, has an innovation coming soon to the beauty industry that will change how you do makeup in the best way!”

Christen Dominique’s journey from a makeup enthusiast to a globally recognized beauty entrepreneur is a testament to her talent, perseverance, and commitment to empowering others. With her passion and dedication to her craft, she continues to inspire millions around the world, making her an influential force in the beauty industry.


This article feature is from our annual special edition issue, the L.A. STYLE Magazine Most Influential of 2023.

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