India’s Eros Strikes Content Deal With China’s iQIYI

Image source - Pexels.com

Leading Bollywood distributor, Eros International has struck a content licensing deal in China with streaming giant iQIYI. Eros described the deal as a content licensing deal for Eros Now, Eros’ own streaming video platform. In a statement it claimed that “Eros Now becomes the first South Asian OTT player to make inroads into the Chinese […]

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